Nipsey Hustle Honored - Music

 

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Nipsey Hustle Honored - Music 

 

Rych McCain International/Nationally Syndicated Entertainment Columnist

Top Hollywood Influencer

NIPSEY HUSSLE CELEBRATED ON WHAT WOULD HAVE BEEN 37^TH BIRTHDAY

 

GROUNDBREAKING RAPPER/ACTIVIST/ENTREPRENEUR HONORED WITH POSTHUMOUS STAR

ON THE HOLLYWOOD WALK OF FAME

 

AUGUST 15^TH OFFICIALLY DECLARED “NIPSEY HUSSLE DAY” IN LOS ANGELES

AS NEW HYDE PARK K LINE METRO STATION DEDICATED IN HIS HONOR

 

The Family | PHOTO CREDIT: NORBERTO GARCIA

     Nipsey Hussle’s extraordinary legacy was celebrated yesterday with a number of landmark events marking what would have been the groundbreaking rapper/activist/entrepreneur’s 37^th birthday. First and foremost, Hussle was honored with a posthumous star on the Hollywood Walk of Fame at 6212 Hollywood Boulevard, in the category of Recording. 

     

 The dedication ceremony held yesterday morning was attended by a host of Hussle’s closest friends and family members, among them Lauren London, his sister Samantha Smith, his dad Dawit Asghedom and his grandmother Margaret Boutte who accepted on behalf of the family. Among celebrity friends in attendance were Walk of Fame Star recipient Big Boy, YG, Roddy Ricch, Russell Westbrook, Isaiah Thomas and Saweetie. A number of top executives from Atlantic Records were also present for the event, including President of Black Music at Atlantic Records Michael Kyser, President of Atlantic Records, West Coast Kevin Weaver, President of Asylum Records/Executive Vice President of A&R Atlantic Records Dallas Martin, Atlantic Records Vice President Of Sales & Streaming Angelique Jones, Senior Director, Marketing Carla Pagano, and Senior Director, Publicity Brittany Bell.

   

    The ceremony further saw Los Angeles City Councilman Marqueece Harris-Dawson declare that Hussle’s August 15^th birthday will henceforth be celebrated as “Nipsey Hussle Day” in the City of Los Angeles. What’s more, last week also saw Los Angeles Metro honoring Hussle by dedicating its new Hyde Park K Line Station in his honor. Located between Hussle’s beloved intersection of Crenshaw Boulevard and Slauson Avenue and 59^th Street, the Hyde Park Station will serve one of the most densely populated areas along the Crenshaw Corridor and Los Angeles. The K Line, also referred to as the Crenshaw/LAX Transit Project, is officially expected to open later this year, bringing new rail service to one of the city’s oldest communities. Los Angeles City Councilman Marqueece Harris-Dawson spoke about the late rapper’s commitment to the Hyde Park Station during a dedication ceremony, noting, 

“After he caught the vision and he understood what the train would mean to this community and his neighborhood and businesses like his, he got very involved in making sure that this train worked on behalf of our people and helped us express and live out our possibilities and our hopes and our dreams.

   

     Ermias “Nipsey Hussle” Asghedom founded his record label, All Money In, in 2010, making an epochal debut with its very first release, The Marathon. Hussle’s fifth mixtape, the follow-up to his introductory trilogy Bullets Ain’t Got No Name, was deemed one of XXL’s “100 Best Mixtapes of 2010.” In 2011 Hussle released The Marathon Continues followed in 2013 by Crenshaw, the latter of which morphed into a media sensation when 1000 first-edition cassettes priced at $100 each sold out in less than 24 hours at an All Money In pop-up on Los Angeles’ Fairfax Avenue (with none other than Jay-Z purchasing 100 copies of his own).

Nipsey Hustle Ft. Roddy Ricch   "Racks In The Middle"

     A year later, Hussle embarked on the Crenshaw Tour before releasing Mailbox Money. This time, the budding entrepreneur offered a limited-edition run of 100 physical copies priced at $1000 each, all of which sold out instantly. After creating a weekly #MarathonMonday series, Hussle released the 17-track Slauson Boy 2 in 2016. The rapper later teamed with hip-hop peer YG for the landmark single, “FDT (F*** Donald Trump),” praised by the Los Angeles Times as “the most prophetic, wrathful and unifying protest song of 2016.”

   

 Hussle announced his partnership with Atlantic Records in 2017, releasing his label debut album, Victory Lap, to worldwide popular success, critical applause and a “Best Rap Album” nomination at the 2019 GRAMMY® Awards in 2019. The following year saw Hussle was awarded posthumous GRAMMY® Awards for “Best Rap Performance” for his own “Racks In The Middle (Feat. Roddy Ricch & Hit-Boy)”)and “Best Rap/Sung Performance” for DJ Khalid’s “Higher (Feat. Nipsey Hussle, John Legend).”

   

Nipsey and his lady Lauren London

       Hussle’s creative vision wasn’t limited to his roles as an artist and label executive. The savvy businessman created The Marathon Clothing (TMC) brand in 2009, then years later remodeled and opened his first flagship smart store in 2017 in his beloved Crenshaw District. The owner of several other successful business ventures including The Marathon Agency and SC Commercial Ventures, Hussle also launched a STEM (Science, Technology, Engineering, Math) initiative for Crenshaw neighborhood youth in 2018 called The Neighborhood Nip Foundation which would serve as an incubator for local students and upcoming entrepreneurs – the first in a planned chain of STEM academies within other inner cities, such as Atlanta, Baltimore and Washington, D.C. Most recently, 2022 saw the long-awaited grand opening of The Marathon (Collective), a premier THC and CBD retail store at 7011 Canoga Ave. Los Angeles, CA 91303.

  

   Since his passing Nipsey Hussle’s family has continued his work with The Neighborhood Nip Foundation.

C) 2022 Rych McCain Media/Syndication TM

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