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Ethan Bortnick - Music
Rych McCain International/Nationally Syndicated Entertainment Columnist
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ETHAN BORTNICK RELEASES POWERFUL NEW SINGLE “prom”
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| Ethan Bortnick photo: Ashley Osborn |
Pianist/singer/songwriter/producer Ethan Bortnick has released his powerfully reflective new single “prom” via Columbia Records. The refreshingly emotional track serves as an honest re-telling of Ethan’s senior year experience during a global pandemic, complete with the emotions he felt in real time. Beginning with delicate piano playing and light acoustic guitar strumming, the song quickly switches to heavy drums and screaming electric guitar, by way of a thunderstorm of a chorus that dissipates as quickly as it sonically.
Ethan Bortnick "Prom"
Alongside the track comes a music video directed by indie filmmaker Scott Felix and Sunflower Pictures starring Ethan paying homage to the feeling of being nostalgic for an experience he didn’t get to personally have.The video also features
some of Ethan’s friends including Jaden Barba, Noor, and Bryce McKenzie.
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| Photo:Ashley Osborn |
Says Ethan of the track, "No prom, no graduation, no license, missing out on dates, feeling like everything is moving too fast. It's a gradual build to that emotional explosion, and that's what this song is. “prom” is the culmination of all my frustration for missing out on so many crucial milestones in quarantine, and the culmination of my influences as an artist."
In celebration of the release of “prom,” Ethan will be hosting a prom-themed afterparty in Rec Room, the leading virtual world, games and user-generated content platform. Tomorrow, April 30 at 11AM PT/2PM ET, anyone who joins Rec Room can go to prom with Ethan Bortnick as he performs the track as his in-game avatar, greets fans and watches the “prom” music video with everyone in attendance.
All event attendees will receive a special prom-themed t-shirt for their avatars. The in-game venue was built by Rec Room to transport players into a spectacular underwater dancehall venue complete with areas for attendees to socialize, bust a move, pose in the photo booth and enjoy the new song. Rec Room and Ethan Bortnick look to bring players everywhere a memorable prom they can cherish. This exciting activation will serve as Rec Room’s first ever event with a major label.
Stay tuned for more to come from Ethan Bortnick soon!
With the arrival of his breakthrough single “Cut My Fingers Off,” 21-year-old singer/songwriter Ethan Bortnick introduced a one-of-a-kind new sound into today’s pop landscape: a boldly confessional and piano-driven take on alt-pop, firmly rooted in the phenomenal musicality he’s honed his whole life. Recorded in his bedroom and fueled by his frenetic piano work, the self-released 2021 single struck a powerful chord, quickly amassing over five million likes on TikTok and earning the admiration of culture-shaping artists like FINNEAS.
A classically trained pianist who first discovered his prodigious gift for piano at age three—and even holds the Guinness World Record for World’s Youngest Solo Musician to Headline His Own Concert Tour—the Florida-bred musician achieved global acclaim as a classical and jazz pianist in his childhood but ultimately decided to take his artistry in an entirely new direction.
After delivering his 2020 debut EP harmonic minor, Bortnick refined his singular sound by tapping into an eclectic mix of influences ranging from the introspective indie-pop of Phoebe Bridgers to the kaleidoscopic production style of Kendrick Lamar. Now signed to Columbia Records, Bortnick has since created a batch of songs further illuminating his emotional depth and endless imagination as a songwriter, including his brand-new single “prom.”
C) 2022 Rych McCain Media/Syndication TM
