Missy Elliott Honored - Music

 

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Missy Elliott Honored - Music

 

Rych McCain International/Nationally Syndicated Entertainment Columnist

Top Hollywood Influencer

MISSY ELLIOTT HONORED WITH ALL-STAR PLATINUM CELEBRATION 

PLATINUM EVENT CURATED BY MONAMI ENTERTAINMENT AND PRODUCED BY PRESUME MARKETING AGENCY IN PARTNERSHIP WITH PATRÓN TEQUILA

STAR-STUDDED ATLANTA EVENT MARKS ICON’S BIRTHDAY AND HISTORIC FEATS

INCLUDING 25^TH ANNIVERSARY OF MILESTONE DEBUT ALBUM, SUPA DUPA FLY AND RIAA PRESENTATION COMMEMORATING TRIUMPHANT ACHIEVEMENT AS THE ONLY FEMALE HIP-HOP ARTIST EVER TO EARN PLATINUM FOR SIX STUDIO ALBUMS

   

Missy Elliott photo: Derek Blanks

 Multi-GRAMMY® Award-winning icon Missy Elliott was honored this weekend in Atlanta with a star-studded Platinum celebration marking her 51^st birthday as well as several recent historic accomplishments. Curated by Monami Entertainment and produced by Presume Marketing Agency in partnership with PATRÓN Tequila, the evening was highlighted by the official RIAA plaque presentation commemorating her as the only solo female hip-hop artist in history to earn RIAA platinum certification for six studio albums. As if that weren’t enough, Elliott also received a custom plaque, presented by Atlantic Records, marking the 25^th anniversary of her landmark 1997 debut album, Supa Dupa Fly. Exclusively covered by Essence, the night was full of excitement, love and an electrifying dance performance tribute.

“It was amazing,” Missy Elliott tells ESSENCE. “I saw some of my peers that I hadn’t seen in a long time. So, it was really fun reconnecting with them – and the dancers, you know I love a good dance segment. It was chill, everyone was vibing; it just felt really good to be there.”

      Hosted by Mona Scott-Young, the White & Platinum-themed event saw Missy joined by an all-star guest list of friends, including Timbaland, Lil Kim, Trina, Serayah, Taraji P. Henson, Jermaine Dupri, Irv Gotti, Kandi Burris-Tucker, Todd Tucker, and more, all of whom wrote personal congratulatory messages for Missy on a community wall presented by PATRÓN. In addition, Elliott felt the love from afar with such friends as Lil Wayne, who sent his virtual congratulations by rapping one of Missy’s own verses in her honor.

   

      With GRAMMY® Award-winning producer Bryan-Michael Cox (a.k.a. B-Cox) serving as DJ, Elliott and her guests – all decked in white and platinum attire – enjoyed six specialty PATRÓN cocktails throughout the evening, all themed accordingly to Missy’s six platinum certified albums, including the featured signature cocktail, the PATRÓN Supa Dupa Fly Margarita, as well as cocktails inspired by Da Real World, Miss E…So Addictive, Under Construction, This is Not a Test!, and The Cookbook. The evening culminated with the entire party raising a glass of PATRÓN tequila in a “Happy Birthday” toast as Missy received a custom bedazzled bottle of PATRÓN and a PATRÓN Tequila bottle birthday cake.

   

    

      “At PATRÓN, we are proud to work with bold innovators who are at the top of their game – and there is no better embodiment than Missy Elliott,” said Allie Bostwick, Global Director of Communications, Culture & Brand Partnerships at PATRÓN Tequila. “We are so thrilled to partner with Missy Elliott and Monami Entertainment to take part in such a legendary night where we celebrated 25 years of greatness. We raised a glass of PATRÓN to toast to Missy’s extraordinary successes and a Platinum-themed birthday celebration that we will never forget.”

   

Photos by Nat Robinson

    “This celebration not only commemorated the mind-blowing multi-milestones in Missy’s iconic career, it also presented a pinnacle moment for me personally as it marked 26 years of sisterhood and friendship,” said Mona Scott-Young, Elliott’s longtime manager and CEO of Monami Entertainment. “I am incredibly blessed every day to have the opportunity to collaborate with the creative genius that is Missy Elliott as she is so much more than a client; she is one of my closest friends. It was an absolute pleasure to partner with PATRÓN to give Missy her much deserved flowers and celebrate her monumental achievements!”

 

     “It was a huge honor and a pleasure to present and celebrate Missy Elliott with the Supa Dupa Fly 25^th  Anniversary plaque from her Atlantic Records family during her multi-milestone celebration,” says Lanre Gaba, Co-President of Black Music, Atlantic Records. “Missy has paved the way for so many artists of all genres and she ultimately stands undoubtedly in a category all her own. There is only one Missy Elliott, and to her, we are truly grateful for her brilliance and all the barriers she’s broken past – including being the only female hip-hop artist who’s had all six of her albums go platinum. Missy Elliott you are an icon living.”

     “Twenty five years ago, Supa Dupa Fly launched Missy Elliott into the stratosphere of music history and in a heartbeat changed the conversation about who women could be and what they could accomplish in rap,” said Mitch Glazier, Chairman and CEO, Recording Industry Association of America (RIAA). “She is the only female rapper in history to have every one of her albums certified RIAA platinum and an unstoppable all-time legend in our business. Happy birthday, Missy, from all of us at RIAA. You keep making records and we’ll keep making plaques to honor them!”

   

  

     One of the most significant female artists in contemporary music history, Missy Elliott is an avant-garde solo superstar, pioneering songwriter-producer, and across-the-board cultural icon. The multi-GRAMMY® Award winner has attained unprecedented success, including 22 GRAMMY® nominations spanning three decades, eight MTV Video Music Awards, and sales now exceeding 30 million in the U.S. alone.

      Elliott’s most recent work, 2019’s acclaimed EP, ICONOLOGY, drew instant applause upon its surprise release, with USA Today declaring it “a master class at the school of Missy Misdemeanor Elliott…The project brings back the Missy fans know and love, with booming bass beats that are the perfect backdrop to showcase her lyrical prowess.” The EP includes the hit singles “Throw It Back,” “DripDemeanor (Feat. Sum1),” and the aforementioned “Why I Still Love You,” all of which are joined by spectacular companion visuals streaming now via YouTube.

   

 During 2019, the iconic Elliott made history as the first female hip-hop artist ever to receive the MTV Video Music Awards’ prestigious Michael Jackson Video Vanguard Award and she broke new ground as the first female hip-hop artist and third-ever rapper to be inducted into the Songwriters Hall of Fame. In addition, Elliott became the first female rapper to receive an honorary Doctor of Music degree from Berklee College of Music, celebrating her lasting contributions to music and popular culture. Further accolades followed in 2021, with Elliott named among the twelve inaugural inductees for the new Atlanta landmark, The Black Music & Entertainment Walk of Fame, and later honored with her own star on the world famous Hollywood Walk of Fame.

C) 2022 Rych McCain Media/Syndication TM

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