Sunday, July 4, 2021

Laura Mvula - Music

 



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Laura Mvula - Music

 

Rych McCain International/Nationally Syndicated Entertainment Columnist

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SHARES CINEMATIC OFFICIAL MUSIC VIDEO FOR ‘GOT ME’

NEW ALBUM ‘PINK NOISE’ OUT JULY 2ND


“A glorious immersion in 80s pop" - The Guardian

“She’s back, with her dancing shoes on” - The Sunday Times Culture

“We honestly didn't deserve Laura Mvula - talented, frank, and wise…” - CLASH

“Loud, ambitious and uplifting” - The Independent

“Buoyant, dreamlike...lush swathes of synths and drums that leap like shooting stars” -gal-dem



      “When it comes to music, I want to be able to be all that I am without hiding, without fighting with myself. We’re already in what feels like some kind of global claustrophobia – we’re locked in and we need to come out and we need to break out. That’s what this music is to me and I just want to share it. I want people to feel free.” - Laura Mvula 2021

      Laura Mvula has shared the cinematic official music video for her latest single ‘Got Me’, directed by Samuel Douek. The track is taken from her 80s pop inspired new album ‘Pink Noise’, due for release on July 2nd via Atlantic Records.
 

Laura Mvula  "Got Me"

     Described by CLASH as an “exuberant slice of 80s inspired electro-pop” and “thrilling” by The Times, with Independent praising the track’s “juddering hook”; the official music video for ‘Got Me’ follows the sonic triumphant suit. Transporting you to an 80s style flick, the visuals star Laura and her friends, freeing their inhibitions at a car wash and drenched in dynamic neon and block colours.

      Speaking further about the video director Samuel Douek says, ‘Got Me’ was inspired by the neon synth aesthetic of Laura’s ‘Pink Noise’ era, as well as iconic music videos like Michael Jackson's ‘The Way You Make Me Feel’. We wanted to transport you to the retro future where Laura and her badass entourage run a car wash and take no prisoners. We watch Laura as she seduces an unsuspecting customer into the waiting room and then runs off with his yellow Ferrari. It's a fun, empowering video about women in charge.”
    

      ‘Pink Noise’ explores a side of Laura previously uncharted. As triumphant as ever, the album is a battle cry and stark reminder of the sheer talent of the critically acclaimed artist. This is Laura in a new found light - still reflecting her distinctive signature sound but showing the progression of an artist who has come into her own. It's an album borne out of both intense struggles and the positive realisations that come when you emerge reborn the other side. Lyrically it touches on ideas around break-ups – both personal and professional – but also a hard won appreciation.
 

     The official music video for ‘Got Me’ follows the announcement of Laura’s partnership with Pantone Color Institute to create the empowering Pink Noise by Laura Mvula colour. Inspired by the romance of a Southern California sunset, ‘Pink Noise by Laura Mvula’ is an undeniable and unapologetic shade of fuchsia pink bursting with a captivating charisma that intrigues and sparks the imagination. The colour conveys a bold confidence and spirited message of optimism that characterises the metamorphosis undertaken by Laura as she embarked on her own transformative journey - a journey which is beautifully unveiled throughout the new album.
    

      As one of the most exciting musical talents to come out of the UK, Laura has previously won an Ivor Novello Award for Best Album, has been nominated for the Mercury Prize (not once but twice), BBC Sound Poll, the BRITs Critics Choice Award, two BRIT Awards in 2014 (British Female Solo Artist and British Breakthrough Act) and won an incredible two MOBO’s in 2013 (Best Female and Best R&B/Soul).
    

      Having caught the attention of her musical hero Prince while performing for the first of two times on the Pyramid Stage at Glastonbury, Laura has gone on to travel the world, selling out shows and captivating crowds at every destination. Crowned “Queen of the Prom” and given a five star review from the Evening Standard for her Proms 2014 Late Night performance at the Royal Albert Hall, Laura’s critically acclaimed career has led her to work with real-life inspirations Nile Rodgers and touring with David Byrne.

Pink Noise tracklisting:
Safe Passage
Conditional
Church Girl
Remedy
Magical
Pink Noise
Golden Ashes
What Matters
Got Me
Before The Dawn

 

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